Die Vertriebs-Offensive : Erfolgsstrategien für umkämpfte Märkte
Ewald Lang
| Year of publication: |
2010 ; 2., erg. Aufl.
|
|---|---|
| Authors: | Lang, Ewald |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Marketing | Vertrieb | Physical distribution | Wettbewerbsstrategie | Competitive strategy | Sales-promotion |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | 239 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | German |
| Notes: | Literaturverz. S. 235 |
| ISBN: | 978-3-8349-2011-9 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003868231