Differences in online reviews caused by distribution channels
Jong Min Kim, Soonchul Hyun
| Year of publication: |
2021
|
|---|---|
| Authors: | Kim, Jong Min ; Hyun, Soonchul |
| Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 83.2021, p. 1-7
|
| Subject: | Online reviews | Review ratings | Review length | Vertriebsweg | Distribution channel | Virales Marketing | Viral marketing | Online-Marketing | Internet marketing | Online-Handel | Online retailing | Personalisierung | Personalization | Bewertung | Evaluation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tourman.2020.104230 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012417958