Diffusion of new products with heterogeneous consumers
Year of publication: |
2023
|
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Authors: | Fibich, Gadi ; Golan, Amit |
Published in: |
Mathematics of operations research. - Hanover, Md. : INFORMS, ISSN 1526-5471, ZDB-ID 2004273-5. - Vol. 48.2023, 1, p. 257-287
|
Subject: | agent-based model | analysis | bass model | diffusion in networks | discrete models | heterogeneity | marketing | stochastic models | Agentenbasierte Modellierung | Agent-based modeling | Theorie | Theory | Innovationsdiffusion | Innovation diffusion | Konsumentenverhalten | Consumer behaviour | Stochastischer Prozess | Stochastic process | Modellierung | Scientific modelling |
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