Digital fashion : a systematic literature review. a perspective on marketing and communication
Year of publication: |
2021
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Authors: | Noris, Alice ; Nobile, Tekila Harley ; Kalbaska, Nadzeya ; Cantoni, Lorenzo |
Published in: |
Journal of global fashion marketing : JGfM. - [Abingdon, Oxon] : Routledge, Taylor & Francis, ISSN 2325-4483, ZDB-ID 2669285-5. - Vol. 12.2021, 1, p. 32-46
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Subject: | Digital fashion | e-fashion | fashion marketing | fashion studies | fashion technology | Mode | Fashion | Bekleidungsindustrie | Clothing industry | Bibliometrie | Bibliometrics | Textilhandel | Textile distribution | Konsumentenverhalten | Consumer behaviour | Digitalisierung | Digitization | Marketing | Marketingmanagement | Marketing management |
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