Digital marketing and social entrepreneurship in Vietnam
Ngoc Le, Vanessa Ratten
| Year of publication: |
2021
|
|---|---|
| Authors: | Le, Ngoc ; Ratten, Vanessa |
| Published in: |
Developing digital marketing : relationship perspectives. - Bingley, UK : Emerald Publishing, ISBN 978-1-80071-349-9. - 2021, p. 41-64
|
| Subject: | Digital marketing | social entrepreneurship | Vietnam | marketing communication | entrepreneurship | relationship marketing | Online-Marketing | Internet marketing | Entrepreneurship | Entrepreneurship approach | Viet Nam | Sozialwirtschaft | Social economy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1108/978-1-80071-348-220211003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012585652