Digital marketing : global strategies from the world's leading experts
Jerry Wind; Vijay Mahajan
| Year of publication: |
2001
|
|---|---|
| Authors: | Wind, Jerry |
| Other Persons: | Mahajan, Vijay (contributor) |
| Publisher: |
New York : Wiley |
| Subject: | Online-Marketing | Internet marketing | Welt | World | Globalisierung | Globalization |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [swbplus.bsz-bw.de] ; Description [loc.gov] |
| Published items: |
14 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | X, 416 S graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| Notes: | Literaturangaben : £22.95 : CIP entry (Jan.) |
| ISBN: | 0-471-36122-4 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001466244