Dimensional effects of Korean SME's entrepreneurial orientation on internationalization and performance : the mediating role of marketing capability
Year of publication: |
2018
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Authors: | Jin, Byoungho ; Jung, Sojin ; Jeong, So Won |
Published in: |
International entrepreneurship and management journal. - New York, NY [u.a.] : Springer, ISSN 1554-7191, ZDB-ID 2239363-8. - Vol. 14.2018, 1, p. 195-215
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Subject: | Entrepreneurial orientation | Internationalization | Korea | Marketing capability | Performance | SMEs | Südkorea | South Korea | KMU | SME | Unternehmenserfolg | Firm performance | Marketingmanagement | Marketing management | Internationaler Markteintritt | International market entry | Globalisierung | Globalization | Entrepreneurship | Entrepreneurship approach |
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