Discursivity, difference, and disruption : genealogical reflections on the consumer culture theory heteroglasses
Craig J. Thompson; Eric Arnould; Markus Giesler
Year of publication: |
2013
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Authors: | Thompson, Craig J. ; Arnould, Eric ; Giesler, Markus |
Published in: |
Marketing theory. - London [u.a.] : Sage, ISSN 1470-5931, ZDB-ID 22015401. - Vol. 13.2013, 2, p. 149-174
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