Do competitive strategy effects vary across hotel industry cycles?
Year of publication: |
April 2016
|
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Authors: | Chen, Chiang-Ming ; Lin, Yu-Chen ; Chi, Yan-Ping ; Wu, Sou-Chein |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 54.2016, p. 104-106
|
Subject: | Business cycle | Pricing strategy | Quality strategy | Advertising expenditure | Hotel industry | Hotellerie | Konjunktur | Preismanagement | Wettbewerbsstrategie | Competitive strategy | Werbung | Advertising |
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