Do customers share the same perspective? : a study on online OTAs ratings versus user ratings of Hong Kong hotels
Year of publication: |
April 2018
|
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Authors: | Leung, Rosanna ; Au, Norman ; Liu, Jianwei ; Law, Chun Hung Roberts |
Published in: |
Journal of vacation marketing : an international journal. - London : Sage, ISSN 1356-7667, ZDB-ID 1352663-7. - Vol. 24.2018, 2, p. 103-117
|
Subject: | Expectation disconfirmation | Hong Kong hotels | OTA star rating | rating discrepancy | user rating | Hongkong | Hong Kong | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour |
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