Do I follow my friends or the crowd? : information cascades in online movie ratings
Young-Jin Lee; Kartik Hosanagar; Yong Tan
| Year of publication: |
2015
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|---|---|
| Authors: | Lee, Young-Jin ; Hosanagar, Kartik ; Tan, Yong |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 61.2015, 9, p. 2241-2258
|
| Subject: | online word of mouth | ratings | social influences | informational cascades | latent variables | multilevel models | online social media | Social Web | Social web | Virales Marketing | Viral marketing | Informationsverhalten | Information behaviour | Herdenverhalten | Herding | Online-Marketing | Internet marketing | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Soziale Beziehungen | Social relations | Internet | Informationsverbreitung | Information dissemination |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011372429