Do managers at two hierarchical levels differ in how they assess their company’s market orientation?
Year of publication: |
2012
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Authors: | Bodlaj, Mateja |
Published in: |
Journal of East European management studies : JEEMS. - Baden-Baden : Nomos, ISSN 1862-0019, ZDB-ID 2134490-5. - Vol. 17.2012, 3, p. 292-312
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Subject: | market-oriented culture | market information | responsive and proactive market orientation | Unternehmenserfolg | Firm performance | Marketingmanagement | Marketing management |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Zsfassung in dt. Sprache Systemvoraussetzung: Acrobat Reader |
Other identifiers: | hdl:10419/83997 [Handle] |
Source: | ECONIS - Online Catalogue of the ZBW |
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