Do Product Warnings Increase Safe Behavior? A Meta-Analysis
Year of publication: |
1997
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Authors: | Cox III, Eli P. ; Wogalter, Michael S. ; Stokes, Sara L. ; Murff, Elizabeth J.Tipton |
Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 831633. - Vol. 16.1997, 2, p. 195-204
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