Do you know Y? Mobile internet and the thumb generation
Year of publication: |
2008
|
---|---|
Authors: | Lim, Lynn L. K. ; Chou, Mei Wen ; Melewar, T. C. |
Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 3.2008, 2, p. 137-152
|
Subject: | Mobilkommunikation | Mobile communications | Marketingmanagement | Marketing management | Jugendliche | Youth | Gesundheitsrisiko | Health risk | Großbritannien | United Kingdom |
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