Double learning : who ist learning from online reviews?
Ling He; Ling Liu; Li Qin; Mark McCartney
Year of publication: |
2011
|
---|---|
Authors: | He, Ling ; Liu, Ling ; Qin, Li ; McCartney, Mark |
Published in: |
International journal of electronic business. - Olney, Bucks. : Inderscience Publ., ISSN 1470-6067, ZDB-ID 2106327-8. - Vol. 9.2011, 4, p. 362-375
|
Subject: | Online-Handel | Online retailing | Produktinformation | Product information | Virales Marketing | Viral marketing | Preismanagement | Pricing strategy |
Saved in:
Saved in favorites
Similar items by subject
-
When online reviews meet sales volume information : is more or accurate information always better?
Liu, Yang, (2017)
-
Information and online reviews
Loginova, Oksana, (2015)
-
Information and Online Reviews
Loginova, Oksana, (2015)
- More ...
Similar items by person