Extent:
XXII, 314 S.
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Dissertation u.a. Prüfungsschriften
Language: German
Thesis:
Zugl.: Leipzig, Handelshochsch., Diss., 2011
ISBN: 978-3-8349-3420-8 ; 3-8349-3420-8
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10009695468