Dysfunctional customer behavior severity : an empirical examination
Year of publication: |
2009
|
---|---|
Authors: | Daunt, Kate L. ; Harris, Lloyd C. |
Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 85.2009, 3, p. 321-335
|
Subject: | Konsumentenverhalten | Consumer behaviour | Emotion | Beziehungsmarketing | Relationship marketing | Strukturgleichungsmodell | Structural equation model |
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