E-commerce busing behavior in India : the role of website features in e-loyalty
Deepal Joshi and Sarla Achuthan
| Year of publication: |
January-March 2016
|
|---|---|
| Authors: | Joshi, Deepal ; Achuthan, Sarla |
| Published in: |
South Asian journal of management : SAJM. - Hyderabad : AMDISA, ISSN 0971-5428, ZDB-ID 2446149-0. - Vol. 23.2016, 1, p. 56-88
|
| Subject: | Continued intention | E-commerce | Perceived ease | Perceived usefulness | Trust | Electronic Commerce | Indien | India | Website | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011581071