E-service innovation through Malaysian consumer perspectives : case studies of e-Hailing and e-Hypermarket
Year of publication: |
2021
|
---|---|
Authors: | Nur Fazidah Elias ; Jenal, Ruzzakiah ; Hazura Mohamed ; Siti Aishah Hanawi ; Hazilah Mohd Amin ; Roham Yeganegi ; Nur Athirah Nabila Mohd Idros |
Published in: |
Business innovation with new ICT in the Asia-Pacific : case studies. - Singapore : Springer, ISBN 978-981-15-7657-7. - 2021, p. 305-323
|
Subject: | Online-Handel | Online retailing | Innovation | Verbraucher | Consumers | Malaysia |
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