Early development of the philosophy of marketing thought
Year of publication: |
2008
|
---|---|
Authors: | Jones, D. G. Brian ; Monieson, David D. |
Published in: |
Critical marketing : issues in contemporary marketing. - Chichester [u.a.] : Wiley, ISBN 978-0-470-51200-5. - 2008, p. 45-65
|
Subject: | Marketingtheorie | Marketing theory | Ökonomische Ideengeschichte | History of economic thought | USA | United States |
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