Eco-Business : a big-brand takeover of sustainability
Peter Dauvergne and Jane Lister
| Year of publication: |
2013
|
|---|---|
| Authors: | Dauvergne, Peter ; Lister, Jane |
| Publisher: |
Cambridge, Mass. [u.a.] : MIT Press |
| Subject: | Corporate Social Responsibility | Corporate social responsibility | Markenführung | Brand management | Lieferkette | Supply chain | Globalisierung | Globalization | Nachhaltige Entwicklung | Sustainable development | Markenpolitik | Nachhaltigkeit |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] |
Online Resource
| Extent: | X, 194 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturangaben |
| ISBN: | 978-0-262-52833-7 ; 978-0-262-01876-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009730937