Economic development and marketing strategies : a comparative lens
Year of publication: |
2014
|
---|---|
Authors: | Sarathy, Ravi ; Banalieva, Elitsa R. |
Published in: |
Organizations and markets in emerging economies. - Vilnius : Vilnius Univ. Publ. House, ISSN 2029-4581, ZDB-ID 2628550-2. - Vol. 5.2014, 1, p. 49-73
|
Subject: | economic development | socialism | capitalism | marketing strategies | emerging market companies | Schwellenländer | Emerging economies | Marketingmanagement | Marketing management | Sozialkapital | Social capital | Entwicklung | Economic development | Indien | India |
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