Editorial: 2013 Academy of Marketing annual conference special issue : marketing relevance
Anne Marie Doherty
| Alternative title: | 2013 Academy of Marketing annual conference special issue : marketing relevance |
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| Year of publication: |
2014
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| Authors: | Doherty, Anne Marie |
| Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 30.2014, 9/10, p. 829-831
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| Subject: | Marketing | Marketingmanagement | Marketing management | Marketingtheorie | Marketing theory |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010410799