Effect of communication process on customer satisfaction in improving customer's retention
Rizky Putra, Winda Ardiani
| Year of publication: |
September 2017
|
|---|---|
| Authors: | Putra, Rizky ; Ardiani, Winda |
| Published in: |
Academic journal of economic studies. - Bucharest : Editura Universitară, ISSN 2457-5836, ZDB-ID 2822728-1. - Vol. 4.2018, 3, p. 87-95
|
| Subject: | Communication process | consumer satisfaction | consumer retention | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Kommunikation | Communication | Interne Kommunikation | Internal communication |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | hdl:11159/2499 [Handle] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011917835