The effect of religiosity and product knowledge on customer loyalty with halal perception as a mediation variable : a study on Muslim women consumers of halal certified cosmetic products in Malang city
Year of publication: |
2022
|
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Authors: | Sari, Cahyaning Novita ; Ningrum, Astrid Puspa ; Hapsari, Raditha |
Subject: | Religiosity | Product Knowledge | Halal Perception | Customer Loyalty | Konsumentenverhalten | Consumer behaviour | Islam | Beziehungsmarketing | Relationship marketing | Religion | Muslime | Muslims | Wahrnehmung | Perception | Produktinformation | Product information | Kundenzufriedenheit | Customer satisfaction |
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