Effects of collaborative communication on the development of market-relating capabilities and relational performance metrics in industrial markets
Year of publication: |
2013
|
---|---|
Authors: | Chen, Yen Chun ; Lie, Po-Chien ; Arnold, Todd J. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 42.2013, 8, p. 1181-1191
|
Subject: | Collaborative communication | Market-linking capability | Marketing capability | Relational performance | Marketingmanagement | Marketing management | Marketing | Performance-Messung | Performance measurement | Lieferantenmanagement | Supplier relationship management | Interne Kommunikation | Internal communication | Capability-Ansatz | Capability approach | Kommunikation | Communication | Unternehmenserfolg | Firm performance | Ressourcenorientierter Ansatz | Resource-based view | Dynamische Kompetenzen | Dynamic capabilities |
-
Aljanabi, Abdulqadir Rahomee Ahmed, (2022)
-
Dynamic capability and firm performance : the role of marketing capability and operations capability
Mu, Jifeng, (2017)
-
Altahrawi, Mujahed Hani Ali, (2023)
- More ...
-
Chen, Yen Chun, (2017)
-
Chen, Yen Chun, (2013)
-
Lie, Po-Chien, (2016)
- More ...