The effects of entrepreneurial orientation learning orientation, market driving approach and strategic market planning capability on firm performance
Ampasri Phokha; Nanthaphat Nonsrimuang
Year of publication: |
2013
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Authors: | Phokha, Ampasri ; Nonsrimuang, Nanthaphat |
Published in: |
Journal of international business and economics : JIBE. - [Erscheinungsort nicht ermittelbar] : IABE, ISSN 1544-8037, ZDB-ID 2529293-6. - Vol. 13.2013, 3, p. 187-204
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Subject: | Entrepreneurial Orientation | Learning Orientation | Market Driving Approach and Strategic market planning capability | Marketingmanagement | Marketing management | Lernende Organisation | Learning organization | Unternehmenserfolg | Firm performance | Unternehmensgründung | Business start-up | Entrepreneurship | Entrepreneurship approach |
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