Effects of consumer psychographics and store characteristics in influencing shopping value and store switching
Paurav Shukla and Barry J. Babin
| Year of publication: |
2013
|
|---|---|
| Authors: | Shukla, Paurav ; Babin, Barry J. |
| Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 12.2013, 3, p. 194-203
|
| Subject: | Verkaufsförderung | Sales promotion | Ladengestaltung | Store design | Kundenzufriedenheit | Customer satisfaction | Wechselverhalten | Switching behaviour | Konsumentenverhalten | Consumer behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009766225