Effects of perceived identity based on corporate social responsibility : the role of consumer identification with the company
Rafael Currás Pérez
| Year of publication: |
2009
|
|---|---|
| Authors: | Pérez, Rafael Currás |
| Published in: |
Corporate reputation review : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1363-3589, ZDB-ID 2119854-8. - Vol. 12.2009/10, 2, p. 177-191
|
| Subject: | Firmenimage | Corporate reputation | Corporate Social Responsibility | Corporate social responsibility | Konsumentenverhalten | Consumer behaviour | Versicherung | Insurance | Spanien | Spain |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003870149