The effects of perceived destination ability and destination brand love on tourists’ loyalty to post-disaster tourism destinations : the case of Korean tourists to Japan
Year of publication: |
May-September 2016
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Authors: | Lee, Kwang-Ho ; Hyun, Sunghyup Sean |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 33.2016, 4/6, p. 613-627
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Subject: | Post-disaster tourism destination | perceived destination ability | brand love | switching resistance loyalty | behavioral loyalty | Destinationsmanagement | Destination management | Beziehungsmarketing | Relationship marketing | Tourismusmarketing | Tourism marketing | Urlaubsverhalten | Holiday behaviour | Kundenzufriedenheit | Customer satisfaction | Südkorea | South Korea | Japan | Markenführung | Brand management | Konsumentenverhalten | Consumer behaviour | Markenimage | Brand image | Herkunftsbezeichnung | Designation of origin | Tourismusregion | Tourism destination |
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