Efficient consumer response adoption : theory, model and empirical results
Daniel Corsten
| Year of publication: |
2004
|
|---|---|
| Authors: | Corsten, Daniel |
| Publisher: |
Bern [u.a.] : Haupt |
| Subject: | ECR <Management> |
| Extent: | XII, 201 S. : graph. Darst. |
|---|---|
| Series: | Schriftenreihe Logistik der Kühne-Stiftung. - Bern ; Stuttgart ; Wien : Haupt. - Vol. 6 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 3-258-06754-6 |
| Classification: | Marketing ; Handel |
| Source: |
Persistent link: https://www.econbiz.de/10004799139