Einführung in das Technologie-Marketing
von Dieter J. G. Schneider
| Year of publication: |
c 2002
|
|---|---|
| Authors: | Schneider, Dieter J. ; Schneider, Dieter J. G. |
| Publisher: |
München [u.a.] : Oldenbourg |
| Subject: | B-to-B-Marketing | Business-to-business marketing | Technologie | Technology | Lieferantenmanagement | Supplier relationship management | Theorie | Theory | Deutschland | Germany | Betriebswirtschaftslehre | Business economics | Unternehmen | Business-to-Business-Marketing |
| Description of contents: | Table of Contents [gbv.de] |
Online Resource
| Extent: | XII, 445 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German |
| Notes: | Literaturangaben |
| ISBN: | 3-486-27247-0 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001678891