Extent:
XIX, 350 S.
graph. Darst.
21 cm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Leipzig, Handelshochsch., Diss., 1999
Notes:
Literaturverz. S. 295 - 323
Brosch. : DM 118.00, EUR 60,33, sfr 105.00, S 861.00
ISBN: 978-3-8244-7151-5 ; 3-8244-7151-5
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10001476571