Extent:
XIX, 293 S
graph. Darst
Series:
Schriften zur Handelsforschung. - Stuttgart : Kohlhammer, ISSN 0080-7001, ZDB-ID 527070-4. - Vol. 98
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Köln, Univ., Diss., 2002
Notes:
Erscheint: September 2002
ISBN: 3-17-017832-6
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10001687295