Electronic Commerce Versus Traditional Commerce: Trends, Similarities, Differences

The unprecedented development of information technologies in recent decades has revolutionized global trade, wholesale and retail, redefining, from a radical way of organizing and operating system business, requiring a new way to trade, to enter relationship and partnership with consumers connect. Thus, this paper presents the main developments in trade, from classic to electronic commerce trade, concluding that, in fact, widespread Internet and information technology contribute to the development of traditional trade.