Electronic Tickets, Smart Cards, and Online Prepayments: When and How to Advance Sell - Nearly double your profits with advance selling without hurting buyers and without capacity constraints.
Year of publication: |
2001
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Authors: | Xie, Jinhong ; Shugan, Steven M. |
Published in: |
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md : INFORMS, ISSN 0732-2399, ZDB-ID 883054x. - Vol. 20.2001, 3, p. 219-243
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