Extent:
XV, 249 S
graph. Darst.
210 mm x 150 mm, 348 gr.
Series:
Schriftenreihe Management - Forschung und Praxis. - Hamburg : Kovač, ISSN 1615-1151, ZDB-ID 2127430-7. - Vol. 7
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis ; Fallstudie ; Case study
Language: German
Thesis:
Zugl.: Kassel, Univ., Diss., 2006
ISBN: 3-8300-2827-X ; 978-3-8300-2827-7
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10003420216