Emerging issues in multi-channel operations management in the O2O era
Year of publication: |
2019
|
---|---|
Authors: | Wu, Desheng Dash ; Choi, Tsan-Ming ; Yue, Xiaohang |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 215.2019, p. 1-2
|
Subject: | Vertriebsweg | Distribution channel | China | Prozessmanagement | Business process management |
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