Empirical study on corporate image, customer perceived value and customers' acceptance of Islamic micro finance in Kano State Nigeria : the moderating effect of religiosity
Year of publication: |
2019
|
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Authors: | Yakubu, Surajo Musa ; Asmadi Mohamed Naim ; Rashid, Rosemaliza Ab |
Published in: |
Academic journal of economic studies. - Bucharest : Editura Universitară, ISSN 2457-5836, ZDB-ID 2822728-1. - Vol. 6.2020, 1, p. 78-84
|
Subject: | Customers' acceptance of Islamic micro finance | corporate image | customer perceived value religiosity | Konsumentenverhalten | Consumer behaviour | Firmenimage | Corporate reputation | Innovationsakzeptanz | Innovation adoption | Religion | Islam | Kundenwert | Customer value | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality |
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