Employer brand management : Arbeitgebermarken aufbauen und steuern
Benjamin von Walter, Dietmar Kremmel (Herausgeber)
| Year of publication: |
[2016]
|
|---|---|
| Other Persons: | Walter, Benjamin von (ed.) ; Kremmel, Dietmar (ed.) |
| Institutions: | Springer Fachmedien Wiesbaden (publisher) |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Personalmarketing | HR marketing | Personalbeschaffung | Recruitment | Zielgruppe | Target group | Interne Kommunikation | Internal communication | Strategisches Management | Strategic management | Wettbewerbsvorteil | Competitive advantage | Erfolgsfaktor | Success factor | Markenpolitik |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] ; Description [deposit.dnb.de] ; Description [springer.com] |
| Published items: |
11 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | x, 246 Seiten Illustrationen, Diagramme 24 cm x 16.8 cm, 0 g |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Fallstudie ; Case study ; Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Enthält 11 Beiträge 201607 |
| ISBN: | 978-3-658-06937-7 ; 3-658-06937-6 ; 978-3-658-06938-4 |
| Other identifiers: | 10.1007/978-3-658-06938-4 [DOI] |
| Classification: | Personalwesen |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014011840