Employer branding and its influence on employee retention : a literature review
Hasan Gilani, Lucy Cunningham
| Year of publication: |
2017
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|---|---|
| Authors: | Gilani, Hasan ; Cunningham, Lucy |
| Published in: |
The marketing review. - Helensburgh : Westburn Publ., ISSN 1469-347X, ZDB-ID 2039374-X. - Vol. 17.2017, 2, p. 239-256
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| Subject: | Employer branding | Employee retention | Employee commitment | Organisational culture | Mitarbeiterbindung | Personalmarketing | HR marketing | Unternehmenskultur | Corporate culture | Personalmanagement | Human Resource Management | Arbeitsverhalten | Work behaviour | Personalbeschaffung | Recruitment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1362/146934717X14909733966209 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011820684