Entrepreneurial marketing : conceptual exploration and link to performance
Mar Solé
Year of publication: |
2013
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Authors: | Solé, Mar |
Published in: |
Journal of research in marketing and entrepreneurship : JRME. - Bingley : Emerald, ISSN 1471-5201, ZDB-ID 25166335. - Vol. 15.2013, 1, p. 23-38
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Subject: | Marketing | Entrepreneurship-Ansatz | KMU-Marketing |
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