Entrepreneurialism in discovering the role of inspiring shopping motivation in Australia and Indonesia
Year of publication: |
2014
|
---|---|
Authors: | Budisantoso, Tjong ; Wickramasinghe, Ananda ; Teoh, Teoh Toe |
Published in: |
International journal of process management and benchmarking : IJPMB. - Olney : Inderscience, ISSN 1460-6739, ZDB-ID 2181571-9. - Vol. 4.2014, 3, p. 247-261
|
Subject: | inspiring shopping | entrepreneurialism in creating inspirational shopping | inspiring shopping motivation | creative and appealing store atmosphere | cognitive responses | Australia | Indonesia | Konsumentenverhalten | Consumer behaviour | Indonesien | Australien | Kreativität | Creativity | Einzelhandel | Retail trade |
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