Extent:
331 S.
graph. Darst.
210 mm x 148 mm
Series:
Europäische Hochschulschriften / 5. - Frankfurt, M. : PL Acad. Research, ISSN 0531-7339, ZDB-ID 510547-X.
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Köln, Univ., Diss., 2008
ISBN: 978-3-631-59065-2
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10003823512