Essentials of marketing
Jim Blythe
| Year of publication: |
2008 ; 4. ed.
|
|---|---|
| Authors: | Blythe, Jim |
| Publisher: |
Harlow [u.a.] : Financial Times Prentice Hall |
| Subject: | Marketing | Problems, exercises, etc. |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XX, 335 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliographie |
| Language: | English |
| ISBN: | 978-0-273-71736-2 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004917976