Essentials of marketing
Jim Blythe
| Year of publication: |
2012 ; 5. ed
|
|---|---|
| Authors: | Blythe, Jim |
| Publisher: |
Harlow [u.a.] : Pearson |
| Subject: | Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XX, 340 S. : Ill., graph. Darst. 27 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-273-75768-9 ; 0-273-75768-7 |
| Source: |
Persistent link: https://www.econbiz.de/10009556502