Essentials of marketing
E. Jerome McCarthy
| Year of publication: |
1979
|
|---|---|
| Authors: | MacCarthy, Edmund Jerome |
| Publisher: |
Homewood, Ill. : Irwin |
| Extent: | XVII, 494 S. : zahlr. Ill., graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| ISBN: | 0-256-02142-2 |
| Source: |
Persistent link: https://www.econbiz.de/10004779973