Estimating market growth for new products : an analogical diffusion model approach
Robert J. Thomas
| Year of publication: |
1985
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|---|---|
| Authors: | Thomas, Robert J. |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 2.1985, 1, p. 45-55
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| Subject: | Innovationsdiffusion | Marktforschung |
| Type of publication: | Article |
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| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002920690