Ethical environment in the online communities by information credibility : a social media perspective
Year of publication: |
June (I) 2018
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Authors: | Hajli, Nick |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 149.2018, 4, p. 799-810
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Subject: | Marketing ethics | Information credibility | Social word of mouth | Social media | Word-of-mouth adoption | Information usefulness | Social support | Social Web | Social web | Virales Marketing | Viral marketing | Online-Marketing | Internet marketing | Glaubwürdigkeit | Credibility | Informationsverbreitung | Information dissemination |
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