Ethics : corporate social responsibility, power and strategic communication
Year of publication: |
2011
|
---|---|
Authors: | Lugo-Ocando, Jairo ; L'Etang, Jacquie ; Ahmad, Zeti Azreen |
Published in: |
The handbook of communication and corporate social responsibility. - Chichester : Wiley-Blackwell, ISBN 1-4443-3634-7. - 2011, p. 170-187
|
Subject: | Corporate Social Responsibility | Corporate social responsibility | Ethik | Ethics | Strategisches Management | Strategic management | Kommunikation | Communication | Öffentlichkeitsarbeit | Public relations | Firmenimage | Corporate reputation | Macht | Power |
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